Overview of keynote speech
Social networking is the hot topic for businesses and it's now overtaking traditional forms of marketing. But many businesses are struggling to monetise their invested time and create real value through social networking. In Penny Power's keynote she will demystify social media and help the audience create a business plan to capitalise on social networks.
Speaker biography - Penny Power
Penny Power is a published author and one of the UK's most inspirational and successful female entrepreneurs.
In 1998 Penny founded Ecademy, the UK's first social network for business, with her husband Thomas. Ecademy is now a global operation with 450,000 members in over 230 countries and more than 5,300 active clubs and networks. Underpinning the network's success is the strong sense of community and collective power of helping each other.
Penny's unique contribution to the world of social networking is the hugely successful network she has created. She's been there, done that and is far more than your average social media commentator. She is the public face and voice of online networking.
Penny is now a regular contributor and commentator on Social Networking and business, and speaks at conferences and events across the globe to share her experience.
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